Blunt on Business» product design Archives – Izzo on Biz – Building a better entrepreneur http://bizzo.biz unexpurgated opinions on training entrepreneurs, and starting up a business Fri, 09 Apr 2010 02:48:11 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 The appeal of quasi-uniqueness http://bizzo.biz/the-appeal-of-quasi-uniqueness/ http://bizzo.biz/the-appeal-of-quasi-uniqueness/#comments Sat, 13 Jan 2007 03:33:27 +0000 DanIzzo http://bizzoblog.wordpress.com/2007/01/12/the-appeal-of-quasi-uniqueness/ The appeal of quasi uniqueness

Happy packaging of Z.VEX guitar stompboxes:
Mark Frauenfelder:

Picture 1-40

Z.VEX makes a wide range of effects boxes for musicians. I love their bright and colorful enclosures. The boxes not only look neat, they do neat stuff. Check out the Theraminesque Wah Probe video. Link (Thanks, Robyn!)

Previously on Boing Boing:

• Amazing gallery of birth-control-pill packaging Link

• Unfortunately suggestive food packaging Link

• Dime-store packaging gallery Link

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By packaging your product in a wide variety of designs, each one becomes nearly unique. The Swatch. Vans. Dr. Martens. Skateboards. Not every product would be a candidate for this, but where uniqueness is part of the “value added proposition” or where the target market values individuality, it’s an interesting idea.

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